STADM developed Moët Hennessy’s Holiday Wish-Shop, bridging a universe of owned and external eCommerce platforms, to offer unique bottle packages, gift-giving tips, cocktail recipes, and pairing ideas for special occasions in a single platform. A customized sweepstakes module offered visitors a chance to win one-on-one experiences with featured celebrities like Gabrielle Union, Harry Shum Jr., Chrissy Turlington Burns, and Henry Golding.